Friday, May 11, 2012

Your Opinion on Deck Renovations is What Matters Most

For professionals in nearly any business, word-of-mouth is a very valuable advertising resource. While many dollars can be spent on advertising, the direct feedback from customers that have used the product or service often carries more weight than any advertising medium. At Duradek, we value our customer's feedback and strive to ensure our network of installers is always performing to the highest standards.

For the first time in history, individual consumers have more information at their fingertips than ever before when comparing purchasing options. Wikipedia reports that by the year 2014, the number of household computers world-wide will have doubled to reach 2 billion. While the old-school methods of seeking a business through monthly magazine reviews or time-consuming phone call sourced through the Yellow Pages is becoming obsolete, the immediate results of Internet research gives consumers' access to compare products and services directly. More so, the use of online review sites is growing daily and can be a great resource when selecting a contractor.

There are several online review sites that range from national reviews covering all types of products, to smaller regional review sites covering a specific type of product. Angie's List is one of the more recognizable online national review sites covering nearly any product category. While Angie's List does require a modest membership fee, some would argue that fact may make it a more reliable source for testimonials versus a free review site. Many other review sites are available that do not require a fee, but do require a membership log-in to post reviews.

When researching for your next renovation project, here is a sampling of some review sites to browse.
Watch for upcoming blogs featuring review details on some of our Duradek dealers and installers like Royce Hayes from Duradek of Georgia and Mike McGowan of HTR Duradek.

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